Digital Marketing Space
This Client has operated their business in the digital marketing space very successfully for over 15 years.
The owner was approaching retirement age and had decided that he had had enough of full-time involvement and was considering an outright exit. This created a “fire sale” situation and one that the owner, because of his eagerness to step back, was initially willing to consider.
Following a review of the business by Platform 1, including its growth potential, the Platform 1 Ownership Model was seen to be a good option to the owner.
Platform 1 searched the market and found a group of people who were excited by the opportunity to purchase a business gradually over time. Each of these prospective business partners had the background and finances to make it work.
One was appointed as Business Partner and purchased his first and second tranche of equity over recent years and is now is a 50% shareholder.
He has grown the business substantially and added a significant value to the bottom line. The client now works 3 days a week and has been able to take extended holidays knowing the business is in good hands.
The Business Partner is planning to purchase the remaining shares over the next 2 years with the incremental growth in sales and revenue resulting in strong dividends and capital growth for the original owner.
Click on the link below to see a short video from the owner.
Platform 1 Digital Video Testimonial